If you haven’t yet considered incorporating QR codes into your designs, or perhaps more to the point, considered printing them as part of the screen-printed label, you may want to do so. It presents a great promotional opportunity. Every Tee could become a marketing tool for your shop.
QR codes, short for Quick Response codes, can be printed on garments so that when scanned by, say, a smart phone, your website or any other message you want to convey, will appear. The opportunities are virtually without limit. Creating QR codes is easy with lots of how-to information available with a quick Google search.
In addition to using QR codes for your own promotional purposes, your customers should know that including them in designs on garments has become a trend. Printing QR codes on T-shirts serves multiple purposes. It allows brands to engage customers in an interactive manner. By scanning the QR code, consumers can access exclusive content such as promotional videos, behind-the-scenes footage, or even discount coupons. This engagement fosters a deeper connection between the brand and its audience, enhancing the overall customer experience.
From a fashion standpoint, QR codes offer a distinctive visual appeal to T-shirts. These codes can be integrated seamlessly into the design, adding an element of mystery or intrigue to the garment. Creativity knows no bounds, as designers experiment with various shapes, sizes, and placements of QR codes, transforming them into artistic features rather than mere functional components.
This is all worth considering if you haven’t already done so. .