This is an ideal time for you to make a new year’s resolution to read more. Let’s see if I can offer a couple of ways to encourage you to make use of a great resource that will benefit your shop.

I’m not sure why, but in my many years of interaction with screen printers, I’ve found that most don’t like to read. Nothing longer than a short blog post—not articles, papers, and particularly not books. This is a great pity. I say that not only as a writer but as someone who read business books extensively, trying to learn whatever I could for discovering what new ideas were becoming available for running a business.

I’m with Kimanzi Constable, author and consultant, who once asked in an article: “If you don’t read, how do you expect to learn how to run your business better?” Then there is what Charles William Eliot, President of Harvard University for forty years said: “Books are the quietest and most constant of friends, they are the most accessible and wisest of counselors, and the most patient of teachers.” If you’re not reading, you’re missing out on a great resource.

If you’d like find find some new ideas and tips for running your shop by tackling a couple of business books, there’s a way get over your aversion-to-reading-but-need-for-ideas dilemma. You can ease into the reading habit via the salami technique. Read a page, two pages, three pages, or a chapter at a time. Then put it down. Come back later and repeat. Nobody says you have to eat the whole salami in one sitting. One or two slices at a time will get it done and you’ll probably even look forward to each session. I think you get the picture . . .

However, if you don’t like to read complete business books or you don’t have time to read complete books. I get it. But, what if there was an easy way to access at least some of the useful information that business books offer without reading the entire books? Well, there is! Soundview offers summaries of many of the better business books. This is a resource too valuable to overlook, especially when you can pick up tips and ideas to greatly benefit your shop and also make you a better-informed business owner. Check them out by clicking here.